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The FAANG team of mega cap stocks developed hefty returns for investors during 2020.

The team, whose members include Facebook (NASDAQ:FB), Amazon.com (NASDAQ:AMZN), Apple (NASDAQ:AAPL), Netflix (NASDAQ:NFLX) and Alphabet (NASDAQ:GOOGL) benefited vastly from the COVID-19 pandemic as men and women sheltering in its place used their products to shop, work as well as entertain online.

During the older year alone, Facebook gained 35 %, Amazon rose seventy eight %, Apple was up eighty six %, Netflix discovered a sixty one % boost, and Google’s parent Alphabet is actually up 32 %. As we enter 2021, investors are actually thinking if these tech titans, enhanced for lockdown commerce, will achieve similar or perhaps much more effectively upside this season.

From this particular group of 5 stocks, we are analyzing Netflix today – a high performer during the pandemic, it’s today facing a distinctive competitive threat.

Stay-at-Home Appeal Diminishing?
Netflix has been one of probably the strongest equity performers of 2020. The business and its stock benefited from the stay-at-home atmosphere, spurring need because of its streaming service. The stock surged about 90 % from the low it hit on March sixteen, until mid October.

NFLX Weekly TTMNFLX Weekly TTM
Nevertheless, during the past three months, that rally has run out of steam, as the company’s key rival Disney (NYSE:DIS) received a great deal of ground of the streaming battle.

Within a year of its launch, the DIS’s streaming service, Disney+, today has more than 80 million paid subscribers. That’s a tremendous jump from the 57.5 million it reported to the summer quarter. Which compares with Netflix’s 195 million members as of September.

These successes by Disney+ came at the same time Netflix has been reporting a slowdown in the subscriber development of its. Netflix in October discovered it added 2.2 million members in the third quarter on a net foundation, light of its forecast in July of 2.5 million new subscriptions for the period.

But Disney+ isn’t the sole headache for Netflix. AT&T’s (NYSE:T) WarnerMedia division is in the midst of a similar restructuring as it focuses primarily on its new HBO Max streaming wedge. Too, Comcast’s (NASDAQ:CMCSA) NBCUniversal is realigning its entertainment operations to give priority to its new Peacock streaming service.

Negative Cash Flows
Apart from climbing competition, the thing that makes Netflix a lot more weak among the FAANG team is the company’s small money position. Given that the service spends a lot to create its exclusive shows and shoot international markets, it burns a good deal of cash each quarter.

To enhance the money position of its, Netflix raised prices due to its most popular plan during the final quarter, the second time the company has been doing so in as several years. The action might prove counterproductive in an atmosphere wherein men and women are losing jobs and competition is warming up. In the past, Netflix priced hikes have led to a slowdown in subscriber growth, particularly in the more mature U.S. market.

Benchmark analyst Matthew Harrigan last week raised similar concerns in the note of his, warning that subscriber growth could possibly slow in 2021:

Netflix’s trading correlation with other prominent NASDAQ 100 and FAAMG names has now clearly broken down as one) trust in its streaming exceptionalism is fading relatively even as 2) the stay-at-home trade could be “very 2020″ despite having a little concern over just how U.K. and South African virus mutations might affect Covid-19 vaccine efficacy.”

His 12-month price target for Netflix stock is $412, aproximatelly twenty % beneath the current level of its.

Bottom Line

Netflix’s stay-at-home appeal made it both one of the best mega hats and tech stocks in 2020. But as the competition heats up, the business has to show that it is the top streaming option, and it’s well-positioned to protect the turf of its.

Investors appear to be taking a rest from Netflix inventory as they hold out to determine if that can occur.

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